• <sub id="h4knl"><ol id="h4knl"></ol></sub>
    <sup id="h4knl"></sup>
      <sub id="h4knl"></sub>

      <sub id="h4knl"><ol id="h4knl"><em id="h4knl"></em></ol></sub><s id="h4knl"></s>
      1. <strong id="h4knl"></strong>

      2. S.W.O.T. Analysis

        時間:2024-08-01 07:59:32 英語畢業(yè)論文 我要投稿

        S.W.O.T. Analysis

        In modern strategic management and planning, SWOT analysis
        is a widely known diagnostic tool. SWOT analysis refers to
        understanding the strength and weakness of the competitors
        relative to oneself, and realising the opportunities and
        threats that the environment may impact on one's business.
        Interestingly, SWOT analysis was already advocated by Sun
        Tzu more than 2,000 years ago when he said :

        ??"Know your enemy, know yourself, and your victory will not
        be threatened.

        Know the weather, know the terrain, and your victory will
        be complete.

        ??In fact, "know your enemy, know yourself" is probably the
        most well-known phrase in Sun Tzu's Art of War. It is also
        the most cited phrase. Even Mao Tse-tung was known to say,
        " Know your enemy, know yourself; hundred battles, hundred
        won". Similarly, many Japanese samurai warriors in the past
        had quoted aspects of this particular famous phrase by Sun
        Tzu. In my lectures to executives around the world, I have
        often used this phrase to argue that what we now commonly
        called SWOT analysis is not a modern "invention" from the
        Western world. Rather, it originated in China more than
        2,000 years ago. It is a pity that the Chinese have not
        been able to exploit the wisdom that underlies this saying
        by Sun Tzu. Let me explain.

        ??"Know your enemy, know yourself" is tantamount to knowing
        one's strengths and weaknesses relative to those whom we are
        fighting against (e.g. the competitors, in the case of
        business). Similarly, "Know the weather, know the terrain"
        is tantamount to knowing the opportunities and threats posed
        by the environment. They are the external or uncontrollable
        factors. Interestingly, in business we also have such
        external factors that affect the way we do things. For
        example, we often talk about the business climate (the
        weather) and the physical or infrastructural factors (the
        terrain), and how they can impact on the conduct of
        business. Thus, while it is very apparent that while the
        infrastructural factors are in Asia's favour right now (two
        new world class international airports have just been opened
        in Malaysia and Hongkong), the business climate has been
        dampened by the financial crisis that began in July 1997.
        Ironically, many of these external factors are beyond the
        control of any single country.

        ??Besides understanding the direct application to SWOT
        analysis, what is interesting to note is that Sun Tzu
        apparently placed more emphasis on understanding the enemy
        and oneself first. This is not only evident in the
        quotation cited earlier, but is also supported by another of
        Sun Tzu's saying:

        ??"He who has a thorough knowledge of the enemy and himself
        is bound to win in all battles.

        ??He who knows himself but not the enemy has only an even
        chance of winning.

        ??He who kno

        【S.W.O.T. Analysis】相關(guān)文章:

        S.W.O.T. Analysis Part 208-28

        Analysis of Major Characters09-28

        Analysis of English idioms and proverbs09-22

        An Analysis of the Character - Carrie Meeber06-30

        AN ANALYSIS OF LANGUAGE FEATURES IN ENGLISH ADVERTISEMENTS08-12

        A Semantic Analysis of the Different Types ofMeanings in Tra10-22

        CASE ANALYSIS OF T.W. COMPANY06-16

        A Brief Analysis of english teaching in senior high school06-07

        AN ANALYSIS OF LANGUAG-英語教學論文10-15

        薈萃分析(Meta-analysis):潛能和功能09-19

        国产高潮无套免费视频_久久九九兔免费精品6_99精品热6080YY久久_国产91久久久久久无码
      3. <sub id="h4knl"><ol id="h4knl"></ol></sub>
        <sup id="h4knl"></sup>
          <sub id="h4knl"></sub>

          <sub id="h4knl"><ol id="h4knl"><em id="h4knl"></em></ol></sub><s id="h4knl"></s>
          1. <strong id="h4knl"></strong>

          2. 天天看天天爽国产 | 亚洲欧洲精品成人久久曰影片 | 中文亚洲日韩A∨欧美 | 亚洲天堂在线播放 | 亚洲成l人在线观看线路 | 亚洲国产AⅤ精品一区二区视频 |